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{"id":3116,"date":"2020-11-09T11:46:36","date_gmt":"2020-11-09T11:46:36","guid":{"rendered":"https:\/\/airjournal.org\/cjssh\/?post_type=journal_article&p=3116"},"modified":"2021-01-13T20:29:02","modified_gmt":"2021-01-13T20:29:02","slug":"perceived-benefits-of-banc-assurance-in-the-west-african-sub-region-a-veritable-road-to-insurance-inclusion-in-nigeria","status":"publish","type":"journal_article","link":"https:\/\/airjournal.org\/cjssh\/journal_article\/perceived-benefits-of-banc-assurance-in-the-west-african-sub-region-a-veritable-road-to-insurance-inclusion-in-nigeria\/","title":{"rendered":"Perceived Benefits of Banc-Assurance in the West African Sub-Region: A Veritable Road to Insurance Inclusion in Nigeria"},"content":{"rendered":"ABSTRACT<\/strong><\/p>\nThe sub-sector of the Nigerian economy, the insurance industry has suffered abandonment by businesses and individuals in Nigeria owing to their preference to saving money in deposit money banks as a means of insurance over buying any insurance policy from the insurers. This has brought about a complete underperformance by this subsector. However, the new global financial trend \u2013 Banca-assurance adopted by the banks and insurers alike has swayed new opportunities for the insurers to make their products available to the common man at a win-win transaction between insurers and bankers as well. This study explored Bancassurance and its benefits to the various stakeholders in Nigeria.<\/em><\/p>\n","protected":false},"author":1,"template":"","journal_article_cats":[150],"class_list":["post-3116","journal_article","type-journal_article","status-publish","hentry","journal_article_cat-vol-1-no-1"],"yoast_head":"\nPerceived Benefits of Banc-Assurance in the West African Sub-Region: A Veritable Road to Insurance Inclusion in Nigeria – Contemporary Journal of Social Sciences and Humanities<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/airjournal.org\/cjssh\/journal_article\/perceived-benefits-of-banc-assurance-in-the-west-african-sub-region-a-veritable-road-to-insurance-inclusion-in-nigeria\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perceived Benefits of Banc-Assurance in the West African Sub-Region: A Veritable Road to Insurance Inclusion in Nigeria\" \/>\n<meta property=\"og:description\" content=\"ABSTRACT The sub-sector of the Nigerian economy, the insurance industry has suffered abandonment by businesses and individuals in Nigeria owing to their preference to saving money in deposit money banks as a means of insurance over buying any insurance policy from the insurers. This has brought about a complete underperformance by this subsector. 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